Own device or screen on board?

Today, in-flight entertainment solutions can be presented in two ways.

The operator may have doubts about the solutions it offers to its customers.

The first point to take into account is the Price, of course the Own device solution is more economical because we do not have all the investment costs of the vehicle screens, but the key should not simply be the Price, otherwise the services you want to give to your users.

Obviously, it is very difficult that all passengers have suitable devices with them for the proper viewing of content, whatever is true, this is becoming less and less of a problem because every day smart devices are more in addition to implant, but even if we carry them with us, not having accessories, or the battery charging frustrates the visualization of the contents offered.

In this aspect, a fixed screen solution is the most democratic and does not create a difference.

But maybe, we want to create differences, we want to distinguish between a series of seats and others by creating a higher class that we will charge a little more, and probably we will distinguish them not simply by the fixed screen but also by content. If an operator charges an additional 1 euro for each premium seat with screen (and premium content) in 45 days, he will have amortized the investment in screens. In this case the ideal solution is to install in a fixed way part of the seats and create this different offer.

Another aspect to consider is advertising. If we want our revenues to come through that, the fixed and slightly more effective solution, because it reaches more audiences and there is no other option.

Our option and bet on a solution that allows one or the other.

Azimut Own Device is a Platform that allows multiple configurations under the same server and access point hardware structure, with easy implementation. As a result, it allows the two structures to cohabit and migrates to an on-board solution from a non-on-board solution.

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