An Individual Entertainment System (SEI ) is any system that allows the passenger of a bus or coach to choose content independently from the rest of the passengers. Seen from another perspective, with a SEI the passenger can decide when he wants entertainment and for how long.
The passenger who enjoys an Individual Entertainment System on board is the one who builds his own entertainment during the route, he can decide:
The word content mentioned above is acquiring very extensive and varied meanings in recent years. In fact, it currently represents the greatest challenge of the SEI. Offering the content that the passenger demands , adding value to the transport operator, is undoubtedly a greater challenge than any technical aspect related to the purchase and installation.
Following the introduction of video on buses as collective entertainment (ie all passengers enjoy the same entertainment), Individual sound was SEI's first attempt . With an individual sound, the passenger can choose the channel from a set (normally up to 8 channels) and access content that is reproduced linearly, or to put it simply, either the audio from the monitor or "one song after another without be able to skip to the next one.”
Compared to "video for everyone", "musical background" or "music channels", an individual entertainment system is characterized from the outset by offering individual video for each passenger during the route. The first idea that comes to mind is movies, but if we open our perspective, we can think of combining these movies with other content : Safety Instructions, Educational Programs, Informative Content, Advertising, Short Films, Children's Entertainment, Information from our own Company ….
Currently the SEI are able to present an offer such as the following :
In addition to being able to integrate optional external systems, such as live Satellite television during the tour. In short, a SEI provides the coach with possibilities currently attributed only to intercontinental flights, and adds the advantages of internet access and live TV to these.
With the SEI we managed to gain passenger loyalty , those bus and coach companies that cover regular medium and long-distance routes, tour operator vehicles, VIP vehicles, etc... are perfect candidates to install this system, although it is true that progress The unstoppable growth of technologies and the change in consumption habits forces our companies to be up to date, taking advantage of the opportunities that these technologies offer us. The individual entertainment system allows us to make a qualitative leap that means: – offering the traveler the highest market standard – opening a window of communication with the client The correct configuration of the contents , its revision based on acceptance, its renewal to entertain our most frequent passenger, it will become one more activity of the company, as it will allow us to get closer to our client: the passenger.
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